Horse Business Details

Client

Namgis Quarter Horses

Owner

Stanley T. Sigman

Focus

Roping Horses
Barrel Horses

Website Development

NamgisQuarterHorses.com

On-Line Marketing

Facebook

Twitter

YouTube

Off-Line Marketing

Logo Design

Custom Postcards

Event Poster

20 Page Program

Ad Design

Production Catalog

Horse and Facility Photography

Former AT&T Wireless CEO, Stan Sigman, paired online marketing with a philanthropic event to reach professional tiedown ropers. RanchForeman produced the 1st Annual Namgis Premier raising over $25,000 for Multiple Sclerosis Programs and Research while enjoying performances from professional ropers such as Monty Lewis, Justin Maass, Tyson Durfey, Fred Whitfield and many more.

Namgis Quarter Horses is producing the next must-have bloodline for roping horses and barrel horses. There exists some overlap between these two facets of the horse industry, so the Namgis Premier targeted a significant percentage of the audience Namgis Quarter Horses is trying to reach. The level of competition ensured that the market exposed to the new Namgis brand were influencers. It was also the official launch event for NamgisQuarterHorses.com.

RanchForeman designed a youthful brand with vibrant colors in an effort to be memorable as well as reflect the image of the Namgis Quarter Horses headquarters.

We then developed strategies to introduce the brand to a targeted market. Utilizing direct mail postcards, posters, social media and the new Namgis website, we promoted the event and drove traffic to NamgisQuarterHorses.com.